Beckman Coulter develops, manufactures and markets products that simplify,
automate and innovate complex biomedical testing. Our diagnostic systems are
found in hospitals and other critical care settings around the world and produce
information used by physicians to diagnose disease, make treatment decisions and
monitor patients. Instruments for life science research are used by scientists
as they study complex biological problems including the causes of disease,
identify new therapies, and test new drugs. Our customers include hospitals,
physicians´ offices, diagnostic reference laboratories, pharmaceutical and
biotechnology companies, universities, medical schools and research
institutions. In fact, Beckman Coulter has more than 200,000 clinical and
research instrument systems operating in laboratories around the world.
Manages the development and implementation of the strategic marketing plan for
one or more specific products in a market area within a business unit. Having
excellent understanding of the market and customer dynamics, the incumbent
develops primary product positioning, pricing strategies, product
commercialization and launch strategies; market research and product
obsolescence planning; ensures products are leveraged based on opportunity;
initiates and analyzes market research; and participates as a team member in
planning new products.
Job description:
• Guides marketing activities, including research & development,
communications, product life cycle management, and applications support.
• Oversees product positioning, pricing, commercialization and launch
strategies.
• Undertakes market research and product obsolescence planning; participates in
business development negotiations and due diligence for potential acquisitions
and partnerships.
Focus for this position is management of current Flow Cytometry instrument
portfolio and development of future systems. Tasks will include primary market
research, gathering Voice of Customer and product definition.
Qualifications/Experience:
• BS in Biological Sciences mandatory; or MBA ideal.
• Product Manager candidates need 3+ years marketing experience. Product
development and new product introduction experience is beneficial. Experience
managing flow cytometry antibodies or commoditized products and sales will be at
an advantage.
AN EQUAL OPPORTUNITY EMPLOYER - We believe that the mutual goals of our business
and the community can best be met through our policy that consideration of race,
color, religion, ancestry, national origin, sex, age, disability, veteran status
or other protected characteristics, has no place in the selection, training or
promotion of employees. In furtherance of this policy, we have developed a
written Affirmative Action program to ensure positive action in providing equal
opportunity for employees and applicants.
If you believe your education and experience are in line with the position description and qualifications referred to above, and are motivated, energetic, and looking for a new and exciting opportunity, please submit your resume online at
www.beckmancoulter.com and search for requisition number
#75703
Product Manager Strategic Marketing
Beckman Coulter develops, manufactures and markets products that simplify,
automate and innovate complex biomedical testing. Our diagnostic systems are
found in hospitals and other critical care settings around the world and produce
information used by physicians to diagnose disease, make treatment decisions and
monitor patients. Instruments for life science research are used by scientists
as they study complex biological problems including the causes of disease,
identify new therapies, and test new drugs. Our customers include hospitals,
physicians´ offices, diagnostic reference laboratories, pharmaceutical and
biotechnology companies, universities, medical schools and research
institutions. In fact, Beckman Coulter has more than 200,000 clinical and
research instrument systems operating in laboratories around the world.
The Product Manager Strategic Marketing manages the development and
implementation of the strategic marketing plan for one or more specific products
in the market area of imaging solutions within the flow cytometry business unit.
Having excellent understanding of the confocal and non-confocal laser scanning
microscopy, the imaging market and customer dynamics, the incumbent develops
primary product positioning, pricing strategies, product commercialization and
launch strategies; market research and product obsolescence planning; ensures
products are leveraged based on opportunity; initiates and analyzes market
research; and participates as a team member in planning new products.
Job
Description:
• Guides marketing activities, including research &
development, communications, product life cycle management, and applications
support.
• Oversees product positioning, pricing, commercialization and launch
strategies.
• Undertakes market research and product obsolescence planning;
participates in business development negotiations and due diligence for
potential acquisitions and partnerships.
Focus for this position is management
of current imaging instrument portfolio and development of future systems and
solutions.
Tasks will include primary market research, gathering Voice of
Customer and product definition.
Qualifications/Experience:
• Candidate will ideally have a PhD with 4+ years of
relevant experience with at least 2+ years of marketing or a Masters degree with
7+ years of relevant experience with at least 2+ years of marketing or a
Bachelor´s degree with 9+ years of relevant experience with at least 2+ years of
marketing. In addition, all candidates must have 3+ years of imaging research
experience. An MBA will be preferred. Product development and new product
introduction experience is beneficial. Experience in flow cytometry will be at
an advantage.
AN EQUAL OPPORTUNITY EMPLOYER -
We believe that the mutual goals of our business and the community can best be
met through our policy that consideration of race, color, religion, ancestry,
national origin, sex, age, disability, veteran status or other protected
characteristics, has no place in the selection, training or promotion of
employees. In furtherance of this policy, we have developed a written
Affirmative Action program to ensure positive action in providing equal
opportunity for employees and applicants.
If you believe your education and experience are in line with the position description and qualifications referred to above, and are motivated, energetic, and looking for a new and exciting opportunity, please submit your resume online at
www.beckmancoulter.com and search for requisition number
#80207.
